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| Broadcast Architecture, founded in 1988, provides research and consultation services to the radio, television, and entertainment industries. Our sole commitment is to deliver the highest quality intelligence available and to utilize that intelligence to maximize the success of our clients. By combining innovation and experience with revolutionary technology, Broadcast Architecture has established a new hallmark of uncompromising service and effectiveness. |
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FOCUS MASTER™ - Combines MIX-MASTER™ technology with insights gained in focus group dialogues, permitting in-depth analysis and topical exploration of extended programming segments. Morning shows, news/talk formats, commercials, and benchmark features are among the programming components that benefit from FOCUS MASTER™ analysis. |
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