Born of our remarkable success in the Smooth Jazz format, Broadcast Architecture is a consultancy that includes among its clients the premier Smooth Jazz stations in the country.

Programmed and promoted individually in each market, it has a proven track record of sales and ratings success in more than nearly 30 cities nationwide, including Los Angeles, Chicago, Detroit, Philadelphia, Sacramento, Baltimore, Seattle, Cleveland, Miami, San Francisco, Phoenix and Washington, D.C.

The Smooth Jazz format has shown amazing growth over the past 20 years. Its ability to bring ratings success in key adult demos is unsurpassed. With core artists like Kenny G, George Benson, Sade and Anita Baker, Smooth Jazz appeals to an ideal qualitative of multi-cultural listeners with money to spend.

Since 1990, Broadcast Architecture has assisted more than 30 stations in format flips to Smooth Jazz. In addition to our ongoing relationships with existing Smooth Jazz stations, Broadcast Architecture can provide you with the foundation for introducing Smooth Jazz to your market. The complete Smooth Jazz package includes all aspects of a station’s product to ensure a smooth transition. Our services include:

The Smooth Jazz Network

The revolutionary Smooth Jazz Network, available via satellite, completely flexible and custom fit for any market’s needs.  SJN features a stellar roster of on-air talent, including Ramsey Lewis, Dave Koz, Miranda Wilson and many more. For in-depth information on SJN, click on this link:  smoothjazznetwork.com.

Music Library, Music and Formatics, Aircheck Critiques, Promotions and Marketing Advice, Localized Research, Talent Search and Assessment

Music Library

Broadcast Architecture can provide a full or partial base library of high-testing Smooth Jazz titles for client stations. We can also custom create CDs to fill in tracks missing from am existing station’s library. Broadcast Architecture works with each station to create a unique sound tailored to their market.

Music and Formatics

Broadcast Architecture can provide full guidance on all formatic issues. We can design music clocks to fit the specific needs of your station, and review music logs regularly for flow and rotation. We can provide sign-on clients using Selector with music logs scheduled by Broadcast Architecture for the first 90 days. Smooth Jazz Network clients receive a weekly Consensus Cuts list of recommended currents and recurrents, the fruit of a weekly dialogue between station programmers and our consultants. Broadcast Architecture also provides input and suggestions on positioning statements and station voice talent.

Aircheck Critiques

Broadcast Architecture offers regular aircheck critiques of your full-time air staff, recommending styles for on-air presentation as well as guidance on content. We’ll also help you find air talent, when needed.

Promotions and Marketing

The Broadcast Architecture consulting team provides guidance on successful ways of marketing and promoting the Smooth Jazz format to radio advertisers and listeners alike. We can recommend promotions that have worked in other markets and help you explore how they may best be tailored to fit your market’s specific needs. We’ll also help you design a logo that conveys the image your station wants to portray, offering our own logo as a base, if desired.
If your current format is unsuccessful and you’re considering a flip to Smooth Jazz, or if your existing Smooth Jazz station has the potential for greater success, call Broadcast Architecture to find out more about the Smooth Jazz Network, and how we can help you achieve your ratings and artistic goals.